How to Set Up Instagram Bio for Business Correctly
CHARACTER COUNT
You have 150 characters to use for your profile bio so you want to think through how you will make effective use of them.
You can post a clickable link in the bio section of your profile.
MY BUSINESS PROFILE
Let’s tear mine down as an example.
We Get LOCAL BUSINESSES
Clearly, you can see I am speaking to ‘Local Businesses’. Whom are you speaking to?
Reg. Qualified Calls
This is a very specific aspect of our service…’Regular (often) qualified calls (pre-filtered calls).
Web Enquiries
Internet enquiries from local business websites to their business (who doesn’t want more calls to the office?).
Foot Traffic
Do my customers need more people through the doors of their shops?
Reduced Marketing Costs
Digital marketing strategies are effective. See my 5 post series about DM here: http://bit.ly/2n8175C
CONTACT TODAY
This is called a CTA or call to action… In other words please do this thing i.e click a link, download a PDF etc.
A link to an article I wrote about DM (Digital Marketing) ==> HERE
HOW TO MAKE A BUSINESS PROFILE
Structure your profile similar to this:
– What you do
– How you can benefit your ideal avatar (customer)
– CTA (Call to action- Go to our special coupon or somewhere specific)
– Remember you only have 150 characters so make em’ all count!
If you set up your profile correctly you are going to get better results?
Remember that its one part of a very large digital marketing strategy for marketing your local business online?
Please don’t overthink just execute the material taught and benefit from the lessons that I am teaching you.
NOW YOU KNOW HOW TO MAKE A BUSINESS PROFILE ON INSTAGRAM
Did you follow along?
NEED HELP?
To build a local business digital marketing powerhouse strategy, work with me, or get my free training on my Instagram account.
My Insta handle: @aardvark_works_seo